Have an idea? Let’s make it real!

Have an idea? Let’s make it real!

Velocity Terrace X F1

A premium hospitality experience for the Abu Dhabi F1 Grand Prix 2025, blending boho luxe and Mykonos-inspired aesthetics with Red Bull energy in an elevated trackside lounge and after-race club experience.

Velocity Terrace X F1

A premium hospitality experience for the Abu Dhabi F1 Grand Prix 2025, blending boho luxe and Mykonos-inspired aesthetics with Red Bull energy in an elevated trackside lounge and after-race club experience.

Velocity Terrace X F1

A premium hospitality experience for the Abu Dhabi F1 Grand Prix 2025, blending boho luxe and Mykonos-inspired aesthetics with Red Bull energy in an elevated trackside lounge and after-race club experience.

Brief

A fusion of

 relaxed boho lifestyle

 with the speed,

energy, 

and adrenaline of Formula 1.

A fusion of
 relaxed boho lifestyle
 with the speed,
energy, 
and adrenaline of Formula 1.

For the Abu Dhabi F1 Grand Prix 2025, Velocity Terrace selected Ishtar — a boho-inspired restaurant venue — to host its annual VIP hospitality experience. As guests enjoy fine dining alongside live race viewing, the design challenge becomes blending Ishtar’s relaxed lifestyle atmosphere with the intensity and excitement of Formula 1.

For the Abu Dhabi F1 Grand Prix 2025, Velocity Terrace selected Ishtar — a boho-inspired restaurant venue — to host its annual VIP hospitality experience. As guests enjoy fine dining alongside live race viewing, the design challenge becomes blending Ishtar’s relaxed lifestyle atmosphere with the intensity and excitement of Formula 1.

Logo Design

Inspired by the aerodynamic flow of racing cars, the design captures speed and movement through dynamic flowing lines. These lines gradually transform into bohemian-inspired patterns, blending Red Bull’s energetic spirit with Mykonos-inspired lifestyle aesthetics without relying on traditional brand colors. Subtle curves also hint at the silhouette of a racing car, balancing motorsport intensity with a relaxed yet elevated atmosphere.

Application

Access Pass

The access pass system uses three distinct colors to represent each event day, creating a clear visual identity while enhancing guest experience and event navigation throughout the Formula 1 weekend.

Access Pass

The access pass system uses three distinct colors to represent each event day, creating a clear visual identity while enhancing guest experience and event navigation throughout the Formula 1 weekend.

Chinyun Lin

A UI/UX designer, graphic thinker, and marketer turning details into creative experiences.

@ 2025 Chinyun Lin

Chinyun Lin

A UI/UX designer, graphic thinker, and marketer turning details into creative experiences.

@ 2025 Chinyun Lin

Chinyun Lin

A UI/UX designer, graphic thinker, and marketer turning details into creative experiences.

@ 2025 Chinyun Lin

Create a free website with Framer, the website builder loved by startups, designers and agencies.